Captain’s Log
When you’ve travelled through as much cyberspace as we have, you have some stories to tell.
Here are some of our best, handpicked to help you with your business growth.

Articles
Engaging “About The Author” Examples (and How to Write Yours)
Writing the perfect about page gives your readers an idea of exactly who is the source of your work. It seems like an easy enough challenge... until we try to make it interesting enough for someone to actually read! Your about page is going to feature on...
How To Generate Sales Leads (Do This To Get More Customers)
Matt here from Rocket Expansion. We set up lead generation systems for clients in as varied industries as custom-built business software, dentistry, engineering projects, and book sales. I’m going to share the number one most important strategy we use to...
12 Science Fiction Author Websites That Are Out Of This World
I LOVE building websites for science fiction authors. It’s not just anyone who can create a new universe in which believable characters do daring and incredible things and push their readers' imaginations to their limits. All too often the website that goes...
Mission Accomplished: Halo Heritage
Halo Heritage Luxurious natural haircare and fine fragrances When an established beauty and fashion mogul teams up with a top celebrity and needs a website who they gonna call? The newly formed brand aims to carve out a niche for themselves in the luxury hair and body...
Major News Channel Exposure Using Content Marketing: A How To Guide
One of Our Clients just got featured on BBC Africa as a direct result of us coaching her on how to succeed with content marketing. She did this simply by writing a great blog post on her website for the perfect keyword in her niche. Even Google realized it...
67 Epic Author Website Designs (and How To Improve Yours)
We love building websites for creatives and authors. Over time I think we’ve developed a keen eye for what is and isn’t working in an author website. I’ve realized there isn’t really a comprehensive resource that critiques…
Does Every Business Need a Sales Funnel?
What is a Sales Funnel? I’m going to clear this up for all who don’t really understand what a sales funnel is. (and throw in a cool infographic as well!) A sales funnel is not something new. It’s not even something that has to be digital or online. Sales...
The Content Marketing Plan To Stay In Business
So I'm not personally sure what your exact situation and circumstances are right now, but I'm going to share with you something that you can apply right now even if your business is partly or completely shut down so that you can stay in business long term....
Authentic Author Branding – How To Shine Online
It’s easier to become an author than ever before, but harder than ever to stand out. The key is author branding. Here’s how to get noticed in a noisy world.

Learn to Market Like a Maestro
maestro: someone who has mastered great skill, especially in the arts. From Italian, “master”.
Rocket Ride Guide —
Some handy video tips on how to ignite your business!