Non Fiction Website: The Breakthrough Collective

If you’ve been a part of our list for a while, you may remember the adorable Shark Stories children’s author website we built for Traci Swain.

It was a joy working with her, so when she came back for another collaboration, we were happy to oblige!

Being a passionate creative soul, she couldn’t stop at dancer, author, producer, and creative director.

She had to add a powerful podcast to the list. And as you know, with any online presence, you need a (say it with us now) website.

We couldn’t wait till after the holidays to share it. Check it out: thisistbc.com

View Live Website

Why this website stands out:

An energetic yet sleek intro welcomes you with a unique font for the podcast name and a lively picture of Traci Swain – all excellent at setting the tone and branding.
Each page sings of upliftment and creativity through bright banners and colors, and sketch-like design elements underlining text, which give that personalized growth vibe.
Copy and imagery spark action and motivation with sufficient white space to allow focus on the content, and captivating call-to-actions to funnel the audience to the right places.
Listeners can engage easily with the Podcast and Show Notes pages, which clearly lay out the episodes, summaries, lessons, and more.
Purchase her merchandise and show support in the Shop tab, or invest in your transformation by getting workbooks and starter kits for a breakthrough.
Traci Swain is building a hub for her audience in two ways: the Community and her newsletter. Stay inspired and in touch with the podcast by joining and receiving behind-the-scenes content, insights, monthly Q&As, etc.

After visiting a website like that, it’s hard not to be pumped and ready to tackle life! It’s the perfect energy to carry you into the new year.

And Traci Swain, the podcaster and author, is just as excited about the end result as we are:

Rave Review

“I’ve had the pleasure of working with Rocket Expansion and Claire twice now—first for www.SharkStories.com and most recently for www.ThisisTBC.com. Both experiences have been smooth, collaborative, and genuinely positive.

Claire takes the time to really understand your vision and needs, offering creative ideas and clear communication throughout the project. The end results have always felt true to my brand-clean, engaging, and easy to navigate. I appreciated how responsive and flexible Claire was, making adjustments quickly and always keeping me updated on progress.

It’s rare to find a team that combines technical know-how with such a thoughtful, client-focused approach. I’m grateful for their partnership and wouldn’t hesitate to recommend Rocket Expansion to anyone looking for a reliable and creative web design team.”
– Traci Swain